video:Davido x Orange Culture at selfridge

We’re still  excited about the Davido x Orange Culture new  collaboration and we love this vlog by Movemeback, seeing the launch night through different eyes. Here’s what Movemeback said about the night’s experience;

The menswear floor of the prestigious Selfridges in London welcomed esteemed guests from London and beyond to witness the unveiling of its new collection by Davido x Orange Culture, presented by Style House Files in partnership with Nigerian Export Promotion Council (NEPC) as part of the Music Matters at Selfridges campaign.

The floor was buzzing with the press, fashion enthusiasts, stylists and clients who were hosted at the personal shopping lounge at Selfridges. Adebayo Oke-Lawal of Orange Culture created and presented an easy-to-wear capsule collection, inspired by Davido‘s hit song, IF, to cater to both fans of Davido, Orange Culture, and Selfridges.

Davido x Orange Culture capsule collection will be sold in Selfridges, London from the 12th of September 2017.

Watch below